Famileo

Famileo

Famileo is a mobile app that helps families stay connected by transforming shared photos and messages into printed newspapers for seniors. This imagined redesign focuses on modernising the app’s visual identity and improving its overall user experience to make it more intuitive, playful, and emotionally engaging.

Year

2025

Category

Product design

Research

Research

Initial research highlighted the emotional importance of physical communication for older family members and the digital habits of younger users. The existing app lacked consistency and modern appeal, creating a need for a more unified, accessible, and family-friendly design language.

Initial research highlighted the emotional importance of physical communication for older family members and the digital habits of younger users. The existing app lacked consistency and modern appeal, creating a need for a more unified, accessible, and family-friendly design language.

Initial research highlighted the emotional importance of physical communication for older family members and the digital habits of younger users. The existing app lacked consistency and modern appeal, creating a need for a more unified, accessible, and family-friendly design language.

Research

Initial research highlighted the emotional importance of physical communication for older family members and the digital habits of younger users. The existing app lacked consistency and modern appeal, creating a need for a more unified, accessible, and family-friendly design language.

Design

Design

The visual identity was refreshed with vibrant, inviting colours that reflect trust, warmth, and joy. A new logo combines playful rounded edges with a signature-inspired detail, symbolising personal, heartfelt communication. The typography and layout were reworked for clarity, coherence, and a friendly tone across all screens.

The visual identity was refreshed with vibrant, inviting colours that reflect trust, warmth, and joy. A new logo combines playful rounded edges with a signature-inspired detail, symbolising personal, heartfelt communication. The typography and layout were reworked for clarity, coherence, and a friendly tone across all screens.

The visual identity was refreshed with vibrant, inviting colours that reflect trust, warmth, and joy. A new logo combines playful rounded edges with a signature-inspired detail, symbolising personal, heartfelt communication. The typography and layout were reworked for clarity, coherence, and a friendly tone across all screens.

Design

The visual identity was refreshed with vibrant, inviting colours that reflect trust, warmth, and joy. A new logo combines playful rounded edges with a signature-inspired detail, symbolising personal, heartfelt communication. The typography and layout were reworked for clarity, coherence, and a friendly tone across all screens.

Concept

Concept

The core concept was to bridge generations by enhancing the app's usability and emotional resonance. The interface was reorganised to simplify navigation, encourage sharing, and make every interaction feel personal and joyful, fostering stronger connections through a seamless digital-to-physical experience.

The core concept was to bridge generations by enhancing the app's usability and emotional resonance. The interface was reorganised to simplify navigation, encourage sharing, and make every interaction feel personal and joyful, fostering stronger connections through a seamless digital-to-physical experience.

The core concept was to bridge generations by enhancing the app's usability and emotional resonance. The interface was reorganised to simplify navigation, encourage sharing, and make every interaction feel personal and joyful, fostering stronger connections through a seamless digital-to-physical experience.

Concept

The core concept was to bridge generations by enhancing the app's usability and emotional resonance. The interface was reorganised to simplify navigation, encourage sharing, and make every interaction feel personal and joyful, fostering stronger connections through a seamless digital-to-physical experience.